For a long time, mass-market beers have dominated the alcohol industry. Many adults have been enjoying these beers, and they never had a chance to taste craft beers. Time has changed everything, and this has led to increased demand for craft beers. Few breweries specialize in craft beer brewing. One of them is Steamworks Brewery based in Canada. This brewing company was founded by Eli Gershkovitch in 1995. The brewing company has developed unbeatable craft beers that represented Canada at the U.S. Open Beer Championship.
At the 2017 Open Beer Championship, Canada got numerous medals for some beer categories such as brown ale, oatmeal stout, foreign stout, old ale as well as German Kolsch. Eli Gershkovitch was impressed by the performance of his company’s craft beers at the championship. Eli’s journey has not been easy. Before joining the brewing industry, Eli Gershkovitch had well researched about craft beers, and he was sure his business idea would materialize.
After everything was set, he decided to look for a location to start his brewery. He launched a small pub in Gastown. The town was rich in culture, and it took him time to get a brewery license. He got the license at last and started the small pub. Over time he used his business knowledge to make the brewery better. Eli Gershkovitch ensured that his brewing company employed traditional and innovative business methods to remain competitive in the industry. He ensures that his craft beers are of high quality and available at lower prices. Thus, ensuring the company makes more sales as it maximizes its output.
Over time the Steamworks Pub at Gastown had grown its holding capacity from 184 seats to 754 seats. On top of that, Eli opened several joints like Transcontinental Restaurant which later changed to Rogue Kitchen and Wetbar. Lion’s Gate lager, Flagship IPA, and Steamworks Pale Ale are some of Steamworks Brewery craft beers (BeerMe.BC). Eli Gershlovitch has made sure that most of these craft beers are available throughout Canada as well as across the USA. Eli Gershkovitch has achieved all these as he is highly innovative and learned. Alongside being the CEO of Steamworks Brewery, Eli is a pilot and a lawyer.